Are you losing sales to low-priced competitors? You don’t have to lose the business! And you don’t have to drop your prices either! Listen to my appearance on Breakthrough Business Strategies Radio with Michele Price …
How NOT to Use Photos in Your Sales Efforts
I recently received a marketing piece in the mail from a local car care company. It was an oversized postcard listing their services and specials. But what stood out were the two photos—for all the wrong reasons. On the …
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Six Things Every Customer Wants
Every prospect we encounter has a unique set of wants and needs. However, there are some wants that are universal. And these generic desires are just as important to satisfy as a prospect’s unique wants. Here are six …
The Biggest Obstacle to Increasing Your Sales
Selling is challenging. There are lots of obstacles to overcome: competition, buyer reluctance, the economy in general, and more. None of these, however, is the biggest obstacle to your sales success. What …
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Seven Secrets for Super Listening
Listening is one of the most critical skills in selling, yet most salespeople, professionals and business owners are terrible at it. (This goes for most customer service representatives, sales managers and CEO’s as …
Five Sales Lessons from an Aikido Seminar
I spent this past weekend at a three-day aikido seminar taught by Hiroshi Ikeda Sensei. Aikido is a Japanese martial art that focuses on redirecting an attacker’s energy and using it against them. I've been studying it for …
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