Don Cooper, The Sales Heretic™
Sales Training Seminars, Workshops & Keynotes
The right words can help us make the sale, while the wrong words can blow it for us. The challenge is, often what we think are the right words are actually the wrong words. Here are twelve words you’re probably using in …
Continue Reading about Twelve Common Words That Are Costing You Sales →
You know you need to follow up with prospects in order to close sales. But you don’t want to call every other day asking, “Have you made a decision yet? Huh, have you?” So how can you make sure you stay in front of your …
Continue Reading about How to Follow Up Without Being Obnoxious →
Your company has too much money. I understand. It’s a common problem. Clearly, you need to get rid of some of it. But how? Marketing! But not just any marketing—it has to be bad marketing. Because good marketing …
Continue Reading about Nine Ways to Waste Your Marketing Budget →
For most salespeople, professionals and business owners, the sales process begins with prospecting. And yet, too often, we unwittingly sabotage our prospecting efforts. If you don’t have the number of quality prospects …
Continue Reading about Top Ten Prospecting Mistakes Salespeople Make →
Are you losing sales to people who aren't as good as you are, but go after the sale more aggressively? Do you hold your tongue when you should speak up about your products and services? Listen to my appearance on …
Continue Reading about Why and How to Be More Aggressive in Your Sales →
If you’re like most salespeople—and most salespeople are—you’re pretty positive. The same is true if you’re a business owner or CEO. You tend to be goal-oriented, you see the potential upside in situations, you take risks …
