There’s a lot of sales advice out there. Some of it is fantastic. Some of it is pretty good. And some of it is downright awful. One of the most common pieces of advice is so bad, it will often cost you the sale. What …
Ten Novel Ways to Increase Your Sales
Could your sales use a boost right now? Looking for a new idea or two? How about ten! Listen to my appearance on the CONNECT! radio show with Deb Calvert. In this hour-long interview, I share ten strategies and …
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Why Klout Matters to Your Sales
Whether you’re in sales, marketing or HR, you need to understand Klout. And if you’re a small business owner, professional or CEO, you need to fully embrace it. Why, you ask? Gina Carr and Terry Brock do an excellent …
Six Lessons From the Original Guerrilla Marketer
Jay Conrad Levinson passed away last week at the age of 80. Jay wrote the seminal book, Guerrilla Marketing, which fundamentally changed the way people thought about marketing. In all, he authored or co-authored 58 books, …
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How to Sell an Imperfect Product
Your product (or service) is great! Terrific! Fantastic! But it’s not perfect. Not by a long shot. It has flaws. Drawbacks. Downsides. And yet you have to sell it anyway. How? Listen to my appearance on …
The Problem with Most Sales Presentations
Is your sales presentation as strong as it could be? Or are you doomed before you even open your mouth? Most sales presentations suffer from a fatal flaw, causing prospects to check out and move on. But if you know how …
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