Don Cooper, The Sales Heretic™
Sales Training Seminars, Workshops & Keynotes
We tend to think of talking as the most important element of communicating, and thus, the most important element of sales, leadership, relationships, etc. But communication is a two-way street, and as Tony Alessandra …
Continue Reading about Up Your Listening Game to Boost Your Sales →
If you’re looking for new prospects, referrals are your best source. A person who is referred to you is five times as likely to buy from you as any other type of prospect because they already have some trust in you based …
The tall, gangly man wore an old t-shirt and cutoff jean shorts. His long black hair hung unkempt halfway down his back. And he arrived at the luxury car dealership on a bicycle. The veteran salespeople knew better than to …
Continue Reading about One Thing You Should NEVER Do with a Prospect →
In my seminars and workshops, one of the most frequent complaints I hear from salespeople is that regular sales meetings are a waste of their time. Unproductive sales meetings not only drain the morale of your sales team, …
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James Saucedo isn’t a salesperson. But most salespeople could learn a thing or two from him. James drives a shuttle van for the Courtyard by Marriott hotel in Austin, Texas. I had the pleasure of riding in his van when …
Trade shows are a vital component of many companies’ marketing mix. From general shows to specialty functions; tiny, local shows to gigantic, international affairs; consumer shows to industry events, trade shows are a 13 …
Continue Reading about Eleven Mistakes that Torpedo Your Trade Show Sales →
